The activities of the ReRoute project have successfully concluded. The initiative aimed to support owners of struggling businesses and help them overcome operational challenges through specialized consultations, knowledge sharing, and networking opportunities with relevant financial and investment experts.The event was attended by Mr. Al-Sharif Safi Al-Fadl, Secretary of the Lattakia Chamber of Commerce and Industry; Mr. Hassan Janoudi, Board Member of the Chamber; Ms. Dina Abu Kaf, Head of the Businesswomen Committee; and Mr. Mohammad Shamout, Executive Director of the Lattakia Chamber of Commerce and Industry, alongside a number of entrepreneurs, participants, experts, and interested stakeholders.The event kicked off with a panel discussion addressing the primary challenges facing business owners. The session emphasized the importance of leveraging specialized consultations and expertise to develop businesses and boost their sustainability.Following the panel, participating businesses showcased their projects. Entrepreneurs shared their personal journeys, the obstacles they encountered, and the practical solutions and proposals developed throughout the stages of the project.The event wrapped up with the distribution of appreciation certificates to the participants, recognizing their efforts and key roles in driving the project toward achieving its goals.The ReRoute project is part of ongoing efforts to empower entrepreneurs and enhance the local business ecosystem. By providing expert guidance, strategic consulting, and new pathways for collaboration, the initiative fosters sustainable business growth and long-term development
15/9/2026
